Every listing now shows its registration age, and soon its type-in traffic

Releases#website#listings#traffic

Two facts about a domain matter to a buyer before price does: how long it has existed, and whether anyone visits it on its own. The first now appears on the sales site and the second will follow; both come from sources we control rather than from a third-party estimate.

Registration age

Every domain page carries a line like Registered 2004 · 22 years. The year comes from the registrar's own record of the name; where a registrar does not publish one, it comes from the public registry data for the domain. The age is the number of completed years since that date. A name that has been continuously registered for two decades has a history that search engines and buyers treat differently from one registered last spring, and now you can see it without looking it up.

Type-in traffic

Some names get visits on their own: people who type the name into the address bar, follow an old bookmark or a link that still points at it, or click it in a search result. That is the most valuable kind of traffic a domain carries by itself, and it is also the hardest to measure honestly, because most tools estimate it. We do not estimate it. Every name in this portfolio resolves to our own servers, so a visit to the name reaches us before it is redirected to its listing, and we count it there. Each day we count, per domain, how many distinct addresses arrived, after removing what we can recognise as crawlers, vulnerability scanners, and anything that probes many names at once. We call the result type-in visits, the usual name for traffic a domain carries by itself. An address is not a person, no filter catches every bot, and we cannot tell a typed address from a bookmark or a stale link; what we can say is that every one of these visits reached the name directly, not through this site, and that the count is measured, not modelled.

The figure you will see reads N type-in visits in the last 30 days. It appears only when three things hold:

Because the window must be complete, the traffic line appears only once a full month of measurements exists on every one of our servers; we will say so here when it does. Names below the threshold simply show nothing, which is the honest answer.

What we do not do

Visitors are counted, not tracked. No cookie is set, no script runs on the visitor's side, and the addresses that reach our servers never leave them; only the daily counts do. The numbers exist so you can judge a name, not so we can follow the people who typed it.